Performance Marketing Manager

Job Ref: 50204671
Sector: eCommerce
Job Type: Permanent
Date Added: 22 October 2019
  • Surrey, England, UK Surrey Surrey GBR GU7 1EY
  • £35,000 - £40,000 per Year
    YEAR
  • Daniyal Bashir
  • 0203 910 0030
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Performance Marketing Manager (Godalming area)

My client is a leading high street retailer. They pride themselves on Creativity, authority and longevity within their industry.

They are looking to appoint a Performance Marketing Manager to join their dedicated team of experts. You'll be working very closely with the Head of Ecommerce and report directly into the CMO of the business.

Main responsibilities:

  • Work closely with Head of Ecommerce to exceed budgeted revenue targets
  • Work closely with partner agencies to set and drive the paid media strategy with a strong focus on PPC
  • Agree and manage spend and revenue targets with partner agency and CMO
  • Define key KPIs across all paid media channels
  • Track paid media specific KPIs to monitor performance and understand which initiatives drive revenue and influence customer behaviour including using Google Analytics
  • Own agency management on a daily basis including optimisation of performance through a test and learn strategy
  • Conduct competitor analysis and reporting, with reference to pricing, presentation and promotion
  • Measure and report performance across all paid media channels giving clear actionable insights to a wide audience group
  • Ensure messaging is aligned to Brand guidelines
  • Take ownership of relevant tools

Person Specification:

  • At least 3 years' experience in paid media management (agency side or in house)
  • At least 2 years hands on PPC experience
  • Experience of managing and optimising performance to deliver ROAS improvements
  • Experience of working and managing external agencies to strict KPI's
  • Experience with the following is essential; Google Analytics, Google AdWords, Google Tag Manager
  • Google Shopping; Audience targeting
  • Proven knowledge of how-to setup and fix Google Feed problems
  • Experience of working in an ecommerce business
  • Highly numerate and able to easily interpret data for analysis
  • Possess a genuine desire to help the business build its brand and achieve its ambitions
  • Confident in working at a fast pace with tight deadlines

OneZeero is acting as an Employment Agency in relation to this vacancy.

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21/11/2019 11:14:03
GBP 35000 35000